Method: Official pricing, product, help and security pages were checked on July 16, 2026. Pricing, features, limits and availability can change, so verify the final purchase screen before subscribing.
Scope: This is a decision-support review based on official information. It does not rank deliverability, usability or business outcomes without reproducible testing.
Advertising disclosure: At publication, this article contains no affiliate links. Any future compensated links will be disclosed near the link and under our advertising policy. Advertising policy
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Bottom line: a compact option for campaigns, forms, automation and landing pages
MailerLite
MailerLite offers Free, Comfort, Power and Enterprise. Free includes 250 active subscribers, 2,500 monthly emails, two users, three automations, three forms, one website and one landing page. Comfort starts at US$12/month and Power at US$25/month. Pricing scales with active subscribers and send volume.
- Free use
- 250 subscribers; 2,500/month; 2 users
- Paid starts
- Comfort US$12 / Power US$25
- Billing basis
- Active subscribers + send volume
- Trial
- 14-day premium feature trial
Officially documented advantages
- Free includes three email editors, automation, forms and a site
- Comfort adds templates, dynamic email, AI assistance and smart sending
- Power lists unlimited users, sends, automations and forms
- Subscribers, segments and campaign or automation activity can be exported
Constraints to verify
- The current Free plan is limited to 250 subscribers and 2,500 monthly sends
- Any address active during the billing cycle counts cumulatively
- Paid accounts may auto-upgrade when subscriber or send limits are exceeded
- Custom domains for sites and landing pages require Comfort or Power
Plans, pricing and key limits
| Plan | Official terms | Typical use | Verify before purchase |
|---|---|---|---|
| Free | $0. 250 active subscribers, 2,500 monthly emails, 2 users, 3 automations, 3 forms, 1 site and 1 landing page | Small newsletters and funnel testing | Sending and creation are restricted above limits |
| Comfort | From US$12/month. Adds templates, dynamic email, auto-resend, AI assistance and more, with usage limits | Solopreneurs and small teams | Price scales with subscribers and sends |
| Power | From US$25/month. Unlimited users, monthly emails, automations, forms, products and bookings listed | Multiple funnels and team workflows | Confirm subscriber tier and annual terms |
| Enterprise | Custom for more than 200,000 subscribers, with dedicated services and optional dedicated IP | High-volume programs | Confirm support and contract scope |
Pricing, tax, currency, offers and limits vary by region and purchase date. Use the official pricing page and final checkout as the source of truth.
Key officially documented features
Email creation
- Drag-and-drop editor
- Simple editor
- Custom HTML editor
- Templates and testing vary by plan
Automation
- 3 active automations and 5 steps on Free
- 50 automations and 100 steps on Comfort
- Unlimited on Power
- Multiple triggers on Power
Forms and sites
- 3 forms and 1 site/LP on Free
- 10 forms and 10 sites/LPs on Comfort
- Unlimited on Power
- Custom domains are paid features
Analytics and portability
- Subscriber and group CSV exports
- Campaign and automation activity exports
- Comparative reporting on paid plans
- API and 100+ integrations
When it may fit
Potential fit
Small lists that want campaigns, forms, landing pages, a basic website and automation in one product.
When to compare alternatives
Lists with rapid churn, unpredictable send spikes or a requirement to remain indefinitely within a fixed free allowance. Review cumulative counting and automatic upgrades.
Frequently asked questions
What are the Free plan limits?
The current official limits are 250 active subscribers, 2,500 monthly emails and two users, plus three automations, three forms, one website and one landing page.
Do deleted subscribers stop counting immediately?
An address that was active at any point in the billing cycle counts for that cycle. The count resets on the billing anniversary.
Can subscribers be exported?
Yes. Subscribers, groups, segments and campaign or automation activity can be exported as CSV files.
Official sources checked
- MailerLite — PricingFree・Comfort・Power・Enterpriseの機能と上限
- MailerLite — Free plan update2026年6月の無料枠変更
- MailerLite — Plan and billing購読者・送信量の課金、自動アップグレード
- MailerLite — 14-day trial試用対象機能とドメイン認証
- MailerLite — Export subscribers購読者・グループ・活動の書き出し
- MailerLite — Custom domainsサイト・LPの独自ドメイン条件